Featured in BBC, Times, Telegraph
100,000+ Members
138 Countries
Take Control of Your
Life and Habits
Join the 100,000+ people across 138 countries who've transformed their habits through science-backed behavioural change
4.6/5 from 378 reviews
96%
Success Rate
15x
Higher Success Through Peer Accountability
100%
Science-Backed Methods
Choose Your Transformation Path
Three carefully designed programs to match your commitment level and transformation goals. Each backed by science and proven by thousands of successful professionals.
Challenge Gateway
Perfect for getting started on your transformation journey
28-Day Quick Detox Challenge
90-Day Reset & Realign Challenge
Self-guided, solo journey with structured daily content
Access via our Mighty Networks platform
Daily prompts, reflections, and bite-sized videos
Science-backed content library to build awareness and motivation
Tools to help break habits and rewire routines
Designed to help you build momentum and confidence
Habit Hub
Complete library of 28-day habit transformation challenges
Expanding Habit Challenges
Sugar, Caffeine & Nicotine Challenges
Mindfulness & AF Challenges
Self-guided, solo journey with structured daily content
Science-backed approach and prompts
Access via our Mighty Networks platform
6 months unlimited platform access and reuse of challenges (if purchasing full Hub access)
Most Popular
Challenge Plus
Enhanced coaching support for accelerated results
Everything in Challenge Gateway
Exclusive access to the 365 Challenge
Enhanced coaching support
Daily group coaching sessions
Specialised coaching sessions
Personalised habit tracking
Premium community access
Priority customer support
Free • Takes 3 Minutes • Instant Results
Discover Your Transformation Path
Take our scientifically-designed assessment to understand your relationship with alcohol and get a personalised recommendation for your transformation journey.
Analyse Your Patterns
Answer 10-15 questions about your current relationship with alcohol
Get Personalised Insights
Receive immediate analysis of your drinking patterns and their impact
Discover Your Path
Get a tailored programme recommendation based on your specific needs
Start Transforming
Begin your journey with confidence and a clear roadmap
Free Alcohol Relationship Assessment
Answer these questions honestly to get your personalised transformation plan
Sample Questions Include:
1
How often do you drink alcohol in a typical week?
2
Do you ever feel your drinking impacts your work performance?
3
How important is alcohol in your social situations?
4
Do you experience sleep issues related to alcohol consumption?
5
Have you noticed changes in your productivity or focus?
Real Stories • Real Results
Success Stories from High-Achievers
See how OYNB has transformed the lives and careers of thousands of professionals, executives, and entrepreneurs worldwide.
Video Success Stories
"In the first couple of weeks I already felt like a new person"
Scott
Entrepreneur & Ice Hockey Pro (Complete Control Program)
"You will not believe the radical changes in your life that you will make with complete control. It's amazing!"
Julie
Business Owner (Complete Control Program)
"Going through this experience with this group has been like a rocket ship for me to find inner peace"
Monica
Business Owner (Challenge Plus Program)
"As a business owner of multiple brands I was able to look this in the eye. I was able to really find the truth through the pain and suffering that I was carrying for almost four decades"
Trevor
Entrepreneur (Complete Control Program)
"You start to see things flourish and develop and you see your overall happiness improving, but on a genuine level."
Ben
Entrepreneur (Complete Control Program)
"Whenever in the world you are, you can find something to fit you and an associated community of people. It's absolutely remarkable and I don't think you get there anywhere else."
Jo
Health Professional (Challenge Plus Program)
Executive Transformations
"My experience has been game changing! Whilst I still drink, the way I drink and how often I drink has totally changed. My understanding of alcohol and its affects on my enjoyment of life has totally changed and life is so much better for it."
James Cooney
Entrepreneur
OYNB Graduate
Total relationship with alcohol transformed
"OYNB is truly a game changer. Thanks to OYNB, I now have the best relationships of my life, my career is thriving, and my overall well-being has soared. I can't recommend it highly enough."
Simon Gray
Business Owner
Complete Control Graduate
Best relationships, thriving career
"OYNB changed my life. I didn't fit with AA, I didn't know where to find help and support. OYNB is a wonderful, kind, supportive community. You are in control of your own interaction, in a safe and supportive space."
Sarah Hales-Phillips
Professional
OYNB Community
Life-changing support and community
100,000+
Transformations
96%
Success Rate
158
Countries
4.6/5
Average Rating
Developed by Successful Entrepreneurs
OYNB was founded by entrepreneurs who have personally experienced the challenges of high-performance lifestyles and alcohol. Our programmes are designed by those who understand the unique pressures faced by ambitious professionals.
Founded by Entrepreneurs
Founded by Entrepreneurs
Behavioural Psychology
Trusted by Media • Backed by Science
Recognised Authority in Behavioural Change
Ready to transform your relationship with alcohol? Get in touch with our team or join our thriving community of high-achieving professionals.
Featured In
BBC
Times
Telegraph
Men's Health
ITV
Daily Record
Pour Decisions: Alcohol Dependency Takes a Toll on Business Owners
In-depth analysis of how alcohol impacts business leadership and decision-making
Wellbeing Magazine
Ruari Fairbairns Named Scotland Entrepreneur of the Year
Recognition for OYNB's impact on business and society
Scottish Financial News
Dad of Two Tells How Wife's Challenge Changed Their Lives
Personal transformation story featuring OYNB's family impact
Daily Record
Scientific Validation
96%
Proven Success Rate
Based on comprehensive member outcome tracking
15x
Higher Success Through Peer Accountability
Validated by behavioural science research
100%
Science-Backed Methods
Developed by neuroscience and behavioural experts
Expert Insights • Science-Backed Content
Latest from the OYNB Blog
Discover expert insights on behavioural change, executive performance, and the science behind sustainable transformation for high-achieving professionals.
Latest Post
Success Stories
2 min read
“OYNB has been crucial to my success” – Tish Hawken
My relationship with alcohol started at the age of 15. I did what all my friends were doing, drinking to be in with the crowd. I could never ‘hold’…
- Page 1
Stay Ahead with Expert Insights
Get weekly insights on behavioural change, executive performance, and transformation strategies delivered directly to your inbox.
✓ Weekly expert content ✓ Exclusive insights ✓ Unsubscribe anytime
Featured in BBC, Times, Telegraph
100,000+ Members
138 Countries
Take Control of Your
Life and Habits
Join the 100,000+ people across 138 countries who've transformed their habits through science-backed behavioural change
4.6/5 from 378 reviews
96%
Success Rate
15x
Higher Success Through Peer Accountability
100%
Science-Backed Methods
Get in Touch • Join Our Community
Connect with OYNB
Ready to transform your relationship with alcohol? Get in touch with our team or join our thriving community of high-achieving professionals.
Ruari Fairbairns, Founder
Jen Fairbairns, Co-Founder of Complete Control & Programme Creator
Meet Our Founders
Together, they’ve shaped OYNB into a global movement helping people take back control of their habits and live with greater health, clarity, and purpose. Jen leads the evolution of OYNB’s neuroscience-based coaching programmes, guiding lasting change that transforms performance, wellbeing, and relationships.